Vitis

by | Mar 20, 2018 | Vitis

How Can We Help?
You are here:
< Back

DYCD (103.5 FM), broadcasting as 103.5 Retro Cebu, is a radio station owned and operated by Ditan Communications, a subsidiary of UM Broadcasting Network.[1] The station's studio and offices are located at Room 309, 3rd Floor, Doña Luisa Bldg., Fuente Osmeña, Cebu City, and its transmitter is located at Brgy. Kalunasan, Cebu City. This station operates 24/7.[2][3]

History

1995-2002: Kiss FM

The station was established in 1995 as 103.5 Kiss FM. Dubbed as "Philippines' first digital FM radio", it aired a Top 40 format. It was manned by former ABC 21 Cebu broadcast journalist Elmer Rivera Karaan, known on-air as Antique "AJ" Joe. Back then, it was located at the 4th level of Ayala Center Cebu.[4]

2002-2015: Wild FM

Wild FM logo from 2002 to 2010

Wild FM Cebu used to be on 105.9 FM under the call letters DYWC from 1994 to 2000. In August 2002, the station was acquired by UMBN from Ditan Communications and was relaunched as 103.5 Wild FM with its first site at the University of San Carlos main campus along Pelaez St. Wild FM's unique Contemporary Hit Radio (CHR-Dance) format with 20-minute nonstop re-mix every hour soon got Cebuanos shaking and dancing. This not-so-secret formula is the key to Wild FM's air dominance in every area that it operates in, a driving, pulsating beat partnered with a dynamic deejay and spinner.[5]

Wild FM logo from 2011 to 2015

On March 27, 2005, Wild FM moved to a new site at Doña Luisa Bldg., Fuente Osmeña, uptown Cebu to get closer to the listeners and clients.

On late January 2015, after almost 12 years on the air, Wild FM quietly ended its broadcast and went off the air for a month.

2015-present: Retro Cebu

On March 16, 2015, the station resumed its broadcast, this time as 103.5 Retro Cebu with a classic hits format. In a span of a few months, its format became hugely successful to retro music fanatics and it became a hit. A year later, the Retro was adapted by its Davao station.[6]

At the evening of December 16, 2021, the station went off the air for the second time following the aftermath of Typhoon Odette. On January 14, 2022, it resumed operations after power was restored in Doña Luisa Bldg.

References

  1. ^ "House Bill No. 5632" (PDF). House of Representatives of the Philippines. Retrieved July 13, 2019.
  2. ^ CEBU FM BROADCAST STATIONS | NTC Region 7
  3. ^ Southwings: Cebu's only country-rock band[permanent dead link]
  4. ^ 103.5 Kiss FM Aircheck
  5. ^ FM is for Funny Man Kulas
  6. ^ Ciar: 103.5 Retro Cebu-FM ‘Yesterday’s Hits Today’

Categories
Table of Contents