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WBVB (97.1 FM, "B97") is a radio station broadcasting a classic hits radio format. Licensed to Coal Grove, Ohio, United States, the station serves the Huntington-Ashland area. The station is currently owned by iHeartMedia, Inc.[2][3]

History

The station was assigned call sign WZTX on August 18, 1988. On November 29, 1989, the station changed its call sign to WXVK, and then on December 19, 1994, to the current WBVB.[4]

On February 14, 2012, WBVB relaunched as "Oldies 97.1".

On January 1, 2016, WBVB shifted its format from oldies to classic hits, branded as "B97".

In January 2020, the hosts of WBVB's morning show, the Woody & Professor Show, were laid off as a part of iHeartMedia's realignment in small and medium radio markets.[5] In July 20th, 2025 B97 70's and 80's Hits changing to WMXB-FM changing to MIX 97 THE 70's 80's 90's hits where continues this day

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