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Video Arts is a UK-based video production company which produces and sells soft-skills training programmes, e-learning courses and learning platforms. Video Arts also distributes third party titles. It was founded in 1972 by John Cleese, Sir Antony Jay and a group of other television professionals.

Cleese sold the company in the 1990s,[1] and it was later bought by Tinopolis in 2007.[2] Cleese continued to feature in Video Arts' training videos.

Video Arts uses humour in its videos in order to make learning points more memorable. Its slogan is a quote from John Cleese: “People learn nothing when they’re asleep, and very little when they’re bored".[3]

Video Arts' productions include;

As well as corporate training videos, the company produced the comedy series, Fairly Secret Army, for Channel 4.

References

  1. ^ Video Arts sells in £25m deal, The Independent, 5 January 1996
  2. ^ Tinopolis makes £2.4m acquisition The Guardian, 4 May 2007
  3. ^ "Why". Video Arts. 1 May 2014. Retrieved 19 May 2016.

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