Philip W. Schiller is the senior vice president of worldwide marketing at Apple Inc.[2] He is a prominent figure in Apple's public presentations. He aids Apple CEO Tim Cook and has been a member of the company's executive leadership team since Steve Jobs returned to Apple in 1997.[3]

Early life and career

Schiller was born in Natick, Massachusetts, on June 8, 1960.[1] Schiller graduated from Boston College in 1982, with a Bachelor of Science Degree in Biology. He has held a variety of corporate positions such as Vice President of Macromedia, in San Francisco; Director of Product Marketing at FirePower Systems, Inc. of Menlo Park, California; Information Technology Manager at Nolan, Norton & Company of Lexington, Massachusetts; and a Programmer and Systems Analyst at Massachusetts General Hospital in Boston.[4] At Apple, Schiller worked in the formation and marketing of iMac, iBook, PowerBook G4, iPod, Mac OS X, and subsequent products. Schiller is credited with coming up with the idea for the original iPod's click wheel interface.[5]

Schiller frequently participated in a supporting role in keynote presentations given by Steve Jobs, usually presenting new products, like the iPhone and the iPad. During Steve Jobs's medical leave of absence, he presented numerous keynote presentations himself (with supporting segments by other Apple staff), including Apple's last appearance at IDG's Macworld trade show on January 6, 2009 and the WWDC keynote on June 8, 2009. Both presentations, held in San Francisco, were typically presented by Jobs himself. Among the things announced at these events were the updated MacBook Pro lines, the iPhone 3GS, new versions of the iLife and iWork suites as well as pricing and DRM changes to the iTunes Store. Schiller was the main person to host Apple events while the company was making the transition to Tim Cook assuming the role of CEO.

In March 2013, Schiller criticized Android's user experience in an interview with Reuters.[6]

Awards & Recognition

In 2013, ExecReps ranked Phillip Schiller as the #1 CMO on ExecRank's Top Marketing Executive List.[7]

References

  1. ^ a b "Philip W. Schiller." Evi. Retrieved April 1, 2014.
  2. ^ "Philip W. Schiller Biography". Apple Inc. July 2002. Retrieved 2006-10-05. 
  3. ^ Parekh, Rupal. "The Most Highly Paid CMO in the World: Apple's Philip Schiller". AdAge. 
  4. ^ "Philip W. Schiller." Apple. Retrieved March 27, 2014.
  5. ^ Kahney, Leander (2009). Inside Steve's brain (Expanded ed. ed.). New York: Portfolio. p. 223. ISBN 1591842972. 
  6. ^ "Apple's Schiller blasts Android, Samsung on Galaxy's eve". Reuters. 2013-03-14. Retrieved 2013-09-04. 
  7. ^ May, 2013 ExecRank Top CMOs http://execreps.com/execrank/top-cmos/

External links