Tiffany Blue is the colloquial name for the light medium robin egg blue color associated with Tiffany & Co., the New York City jewelry company created by Charles Tiffany and John Young in 1837. The color was used on the cover of Tiffany's Blue Book, first published in 1845.[1] Since then, Tiffany & Co. has used the color extensively on promotional materials like boxes and bags.
Since 1998, the Tiffany Blue color has been registered as a color trademark by Tiffany & Co.[2][3] It is produced as a private custom color by Pantone, with PMS number 1837, the number deriving from the year of Tiffany's foundation.[4]
See also
References
- ^ "About Tiffany & Co.: Tiffany Blue". Tiffany & Co. Retrieved April 20, 2017.
- ^ "Trademarks and copyright". www.tiffany.com. Tiffany & Co. Retrieved 2019-06-02.
- ^ Klara, Robert (2014-09-22). "How Tiffany's iconic box became the world's most popular package". www.adweek.com. Adweek, LLC. Retrieved 2019-06-02.
- ^ Pressman, Lauri (2016-02-19). "Crazy about Tiffany's: The story behind an iconic brand color". www.pantone.com. Pantone, LLC. Retrieved 2019-06-02.
The custom color we created for Tiffany is called "1837 Blue". It was given this name as the year 1837 marks the founding of Tiffany.
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