Rainbow Crafts, Inc. (traded as Rainbow Crafts) is a former toy manufacturing company created and operated by Noah McVicker and his nephew Joseph McVicker as a subsidiary of the midwestern soap company, Kutol Products.[1][2] The company manufactured Play-Doh, a modeling compound for children.[1][2] Rainbow Crafts operated under the McVickers from 1956 until 1965 when it was sold to General Mills with all rights to Play-Doh.[1][2] In 1971, Rainbow Crafts and Kenner merged.

Hasbro currently manufactures Play-Doh today.

References

  1. ^ a b c Walsh, Tim. Timeless Toys: Classic Toys and the Playmakers Who Created Them. Andrews McNeel Publishing, 2005.
  2. ^ a b c Ohio History Central: "Rainbow Crafts Company, Inc.." Retrieved 30 October 2008.