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PRIMEtime was a 24-hour English-language pay television channel in Malaysia owned by Astro. The channel airs general entertainment programmes with content primarily on canned shows from the United States.[1][2]

Alongside its sister channel Showcase Movies, BOO, EGG Network and TA-DAA!, it made its official launch on 15 September 2021 in a response to the closure of the Disney/Fox channels in Southeast Asian region on 1 October 2021 which replaced Kix which ceased broadcasting on 1 July 2022.

Programming

The channel has a line-up of programmes primarily from Paramount Global Distribution Group, Sony Pictures Television and NBCUniversal, in addition to locally-produced English programmes and from Astro's Go Shop block.

Current Programs

Former Programs

Astro Originals

References

  1. ^ "Astro umum seleksi kandungan segar dengan saluran baharu". Astro Awani (in Malay). 15 September 2021.
  2. ^ Mangeshkar, Latha (18 September 2021). "Astro Refreshes Content Line Up with New Channels". Lowyat.net.


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