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Lucy Activewear (sometimes styled as "lucy" rather than "Lucy"), formerly known as Lucy.com,[3] was an American clothing retailer based in Alameda, California. Founded in November 1999 by former Nike executives,[4] it specialized in activewear for women including clothing intended for use during yoga. It designed, manufactured and sold its own product lines including jackets, bras, tops, and bottoms.[1][2][3]

Initially an online-only retailer, Lucy opened brick and mortar stores in 2002 after the bursting of the dot-com bubble; for several years, the company completely shut down its web store. It was at that time the company changed its name from "Lucy.com" to "Lucy Activewear".[3] Though based in Portland, it did not open a store there in 2002 and did not have a retail presence in Oregon until it opened stores in Portland's Pearl District and Bridgeport Village two years later.[5] Lucy did have 60 stores located across the United States, primarily in California.[1]

It was headquartered out of the KOIN Center in downtown Portland.[6]

Lucy Activewear, Inc. was acquired on August 24, 2007 for $110 million by North Carolina-based VF Corporation (NYSE: VFC).[1] [2]

In 2017, Lucy closed a majority of its stores and was merged into The North Face by the VF Corporation.[7]

Notes

  1. ^ a b c d "lucy (Media Kit)" (PDF). Lucy Activewear, Inc. Archived from the original (PDF) on October 7, 2011. Retrieved May 21, 2009.
  2. ^ a b c Colbert, Catherine. "Lucy Activewear. Inc. (Company Description)". Hoovers. Retrieved May 21, 2009.
  3. ^ a b c "Lucy Activewear, Inc. (Private Company Information)". BusinessWeek.com. Archived from the original on June 15, 2009. Retrieved June 15, 2009.
  4. ^ "Lucy Activewear expanding". Portland Business Journal. September 19, 2008. Retrieved May 21, 2009.
  5. ^ Lloyd, Woods (July 29, 2005). "Lucy Activewear begins major expansion effort". Portland Business Journal. Retrieved May 21, 2009.
  6. ^ "Lucy moving headquarters downtown". Portland Business Journal. January 22, 2008. Retrieved June 7, 2009.
  7. ^ "Lucy Activewear will close stores and be folded into North Face brand". The Drum. Retrieved 2020-08-07.

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