Genertel is an Italian insurance company based in Trieste, Italy. It's the first online insurance company in Italy.[1]
Part of the Generali Group since its foundation, from 2013 Genertel has been headed by Generali Italia.[2]

History

Genertel was founded in Trieste in July 1994; it is the first company in Italy to provide financial services by telephone.[1][3]
In 1998 only five insurance companies were authorized to operate by telephone in Italy; among these, Genertel was the first in terms of premium amount[4] and number of customers (more than 100,000).[5]
In 1999 Genertel was the first direct insurance in Italy to offer the possibility of taking out policies on the Internet.[1]
In 2005 Davide Passero became CEO of Genertel for almost a decade, until 2014 when he joined Alleanza Assicurazioni.[6]

In June 2009, Generali Italia launched Genertellife, the first online life insurance company in Italy, as an extension of Genertel.[7]

In 2014 there is a change at the top, Passero leaves the management of the company to Manlio Lostuzzi.[8][9]

In 2019, Genertel was authorized by IVASS (Institute for the Supervision of Insurance) to operate also in the credit sector, where the company aims at the sector of the salary- or pension-backed loans.[10]

On 1 September 2019 Maurizio Pescarini became CEO.[11]

In 2020, to counter the emergency linked to the COVID-19 pandemic, Genertel launches "Genertel Everywhere" a completely remote contact center available 24 hours a day.[12][13][14]

References

  1. ^ a b c De Massis, Alfredo; Turba, Luca (2010). Il Direct Insurance in Italia: Trend di mercato, modelli di business e strategie competitive (in Italian). Milano: EGEA. ISBN 9788823842595.
  2. ^ Generali launches its plan for growth in Italy
  3. ^ Giudici, Giuseppe (2008). Intermediazione assicurativa e mercato (in Italian). Milano: Franco Angeli Editore. ISBN 9788856802177.
  4. ^ Giudici, Giuseppe (2003). I canali della distribuzione assicurativa. - L'evoluzione delle reti commerciali tradizionali e l'affermazione dei canali innovativi (in Italian). Milano: Franco Angeli Editore. ISBN 9788846450500.
  5. ^ Genertel's milestones
  6. ^ Davide Passero bio on LinkedIn
  7. ^ Generali launches online life, pensions company, Reuters.com, 18 June 2009
  8. ^ (in Italian) Imprese: Manlio Lostuzzi ad Genertel GenertelLife
  9. ^ (in Italian) Generali Italia, parte il nuovo assetto
  10. ^ (in Italian) Genertel accelera nella cessione del quinto e mira al 20%
  11. ^ (in Italian) Il Leone di Trieste riorganizza la struttura italiana: al centro anche un top manager di B. Generali
  12. ^ (in Italian) Un contact center per i clienti al 100% in remoto, la prima a muoversi è Genertel
  13. ^ (in Italian) "Genertel Everywhere" primo contact center 100% da casa
  14. ^ (in Italian) Nasce Genertel Everywhere. Pescarini: "Risposta coraggiosa in un momento difficile"

External links